Thanks to the growth and development of technology there are countless resources available to marketers and companies to help grow their brand. Because 70% of B2B Marketers are curating more content this year than last, a large network of blogs and websites have appeared vying for your attention. Here we have narrowed the search for blogs to use as tools that will help you and your company in your B2B (or even B2C) marketing.
B2B Digital Marketing
Eric Wittlake, who is currently the head of the Babcock & Jenkins media practice, is a digital and B2B marketer with over 12 years of experience in digital media and advertising. Wittlake hand curates the content on his blog and ensures that the content expressed is appropriately relevant to B2B marketers while also inspiring moments for striking conversation. His recent post 6 Ways B2B Marketers Are Falling Short Today reiterates the importance of effective and engaging marketing efforts while also exemplifying his expertise in the digital marketing realm. If you need a solid starting point, be sure to visit his blog.
Well known and well referred to, Hubspot provides you with content that can aid in various aspects of marketing. Containing posts with everything from SEO, social media marketing, email marketing, lead generation, and blog ideas, you are sure to find inspiration lurking.
Rand Fishkin of Moz and Dharmesh Shah of Hubspot created a network for marketing professionals by marketing professionals. Inbound is a fun space for its contributors to post content and its blog is what they refer to themselves as a “village of Inbound Marketers” certain to ignite a creative flame in you.
As a friend of Socedo we note that Matt Heinz has created a company whose blog provides his audience with new posts about B2B Sales and Marketing (along with various topics in between) every day. With this much information in one place you can bet the creative juices will start flowing.
As a blog with multiple authors, Biznology is able to bring in a lot of content with a wide range of topics that covers internet marketing, customer marketing, social media marketing, influencer marketing, SEO, and even some insight into reputation management.
Being an industry leader in marketing automation, Marketo houses an abundance of information in the form of books, webinars, and their blog. The B2B blog provides helpful information over a wide range of marketing interests as well. We can even show you how to use Marketo to manage your leads from Socedo.
As another leader in marketing automation and friend of Socedo, Pardot ensures that they can provide for the needs of growing B2B organizations. Their blog provides its audience with content spanning several marketing areas that are integral in making a difference in your marketing campaigns. No matter what stage you are in your promotion, it will help you hit the ground running.