As a marketing automation platform, we’re constantly looking for ways that the Socedo platform can make your life easier, but our team can help you out with some of the manual processes as well. Socedo offers a Managed Services solution for the day-to-day approvals and unfollows on your account. Let us manage the routine activities of your social media lead generation, so you can focus on targeting the most relevant prospects and engaging with the highest quality leads.
Each day, our team will approve prospects in your Socedo account on your behalf, up to the daily quota for your account’s plan. Now you don’t have to spend the time sifting through prospects or worry about missing a day. We’ll give you consistent results every day, including weekends.
We will also unfollow prospects who do not follow you back after 48 hours. We’ve seen that customers with a higher follower-to-following ratio have a higher follow-back rate, and more than 90% of follow-backs happen within 48 hours. Unfollowing keeps your ratio balanced and makes room to follow new prospects.
Check Your Email
You’ll receive a Socedo Weekly Pipeline Report email every Monday. This email will give you an update on the number of engagements the Socedo team generated for you the previous week, as well as the follow-back, response, and click-through rates.
Follow Up with Prospects
Engage with the leads that Socedo brings into your sales funnel. If you want to dive into the quality of your prospects or reach out to additional leads, go the Reports Page and download a CSV file of additional information for all of the prospects who have followed you back.
Adjust Your Criteria
Our recent criteria self-optimization feature will help to ensure that your account always has enough volume to keep your discovered prospects bucket full, but use the report emails stay informed about the quality of your search criteria and make adjustments as necessary. If your follow-back rate is low, you may need to change your search criteria to find more relevant prospects. If your click-through rate is low, you may need to improve your direct message and call-to-action.
Even if you’re satisfied with the quality of your leads, it’s a good idea to refresh your search criteria periodically, so you don’t miss out on any sectors of your audience, as conversations, interests, and your ideal buyer persona may change over time. Event hashtags should stay updated, new influencers will emerge in your space, and changes to your industry will shift what people are talking about on Twitter.
Contact Us to Get Set Up
The Managed Services solution can be added to any Socedo pricing plan, and it comes included in the premium and enterprise packages, along with criteria and message copy management.
Chat with a Socedo customer experience manager about your options. If you’d like to make changes to any of these features, we’ll help you come up with a plan to fit your needs. With Managed Services, let us do what we do best, so you can focus on engaging with quality leads.