If Only Online Dating Were as Easy as the Socedo Social Selling Tool

Guest post by Travis Wright, Chief Marketing Technologist at CCP Global. You’re a business owner, entrepreneur, or freelancer trying to make the right connections. You know that social media is a must, and you’ve figured out that Twitter and LinkedIn are two of the top catch-all hubs for business-minded pros. Facebook is fun, Pinterest is addicting and ...

3 Strategies To Build an Audience on Social Media

So you are working on building a presence on social media? The first task ahead of you is to build the right audience of followers in order to meet your business goals. The approach you take to build that audience can be vary greatly based on your brand, target market and business goal.  Let’s take ...

Use Social Media Outreach To Drive Leads To Your Landing Page

Social media outreach and landing pages go hand-in-hand. Reaching out to warm prospects on social networks is a great way to get exposure in front of potential customers who don’t already know about you. A landing page allows you to capture that attention and move the prospect towards a conversion. In this post we’ll talk about ...

Easy Tips To Improve Your Twitter Experience

While LinkedIn gives an in-depth view of who you are, where you’ve been, and what you are doing/selling – Twitter has become your voice, communications channel, and the go-to place for B2B sales. Here are some Twitter tricks to help you understand the tool and adjust your strategies to maximize results. First, let’s start with ...

Who Finds YOU Interesting On Social Media

Most platforms today offer ways to gather data on keywords, hash-tags, and general social media activities. But how would you know how impressive, likeable, or desirable you are to people who tweet about certain things, use certain hash-tags, or use certain words in their bio? After all, isn’t the point of social media outreach for ...

Get Better Results When Using Twitter And LinkedIn Together For Social Selling

As any other professional out there I’m sure you have a LinkedIn profile, and if you are an avid networker or marketer, you probably have a twitter account as well. If you don’t have a LinkedIn account, I would like to welcome you to the year 2014 and ask you to please press {Command + ...

How To Use A/B Testing In Prospecting

I’m sure you have an elevator pitch. I’m also willing to bet, that depending on audience and circumstance, you have at least two versions of that pitch. If you’ve ever compared which version of the pitch produces the best reactions, you have essentially done an A/B test, albeit on a smaller scale. What if there ...

How Are You Using LinkedIn To Do Outbound Prospecting?

How are people prospecting on LinkedIn today? Let’s examine the routines people have for finding new prospects, how they connect with them, and general faults in this ever repeated process. We will take a look at the lack of human interaction and the lack of elegance in the approach to finding prospects that you hope ...

3 Signs That You Need To Change Your Twitter Prospecting Criteria

Our current Socedo users can attest that Prospect Search Criteria is the most essential function of the prospecting tool. Simply put, good criteria equals good prospects. We’ve already written an excellent guide toNailing Down the Perfect Keywords in Socedo but all the thoughtfulness in the world doesn’t change the fact that criteria is a fickle beast, ...

5 roles in your organization that can perform Social Media Outreach

Who in your organization is handling social media outreach on a day-to-day basis? When we at Socedo ask B2B sales and marketing executives, who in their organization they would assign this task to, we often find that they don’t know. What is social media outreach? Essentially, it’s going out and proactively finding people who are talking ...